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STEP 3. EDITING AND APPROVALAfter a writing and gathering of materials for a future issue, it is necessary to edit it, adhering to two moments: first to eliminate a material which does not have the direct relation to business. The newsletter maintenance should not remind the treatise at all or an essay;
Secondly, to track correction of all grammatical and typographical errors, and also wrong words. If in the text there will be something similar, it will undermine prestige of your edition. If you use the computer, apply the built in dictionary of the software (but only it is not necessary to hope for it). One only «check of a correct writing» not always distinguishes errors. For example, if words "spelling" in the given offer to print, as «check it», your dictionary will not show an error, as «it» – too correctly written word. Check errors not only by means of the computer – read the text.
STEP 4. STRUCTURE AND THE FORMAT
There is no such accurately certain design and a format of the newsletter which would guarantee success. Newsletters can be the most different – from four black-and-white typewritten pages fastened in the top left corner by a stapler and printed from two parties on a cheap paper, to quadricolour 12-page, on expensive glossy paper, professionally typed and connected it. The first type if in him the statistics necessary for any microbiologist, for example, contains, can be sold for $450 a year (6 exits). The second could not bring and $39 a year for 12 exits if the information containing in him is not important.
Therefore, from the point of view of the reader, quality and utility of the information can dictate a format and expenses for manufacture. Really, sometimes the simple typewritten newsletter contains more important and urgent information, rather than smart by sight the bulletin with expensive drawing. It seems to the reader that on manufacture of the last leaves much more time therefore "news" become outdated.
STEP 5. MANUFACTURE
Irrespective of structure and a format, after job end over the bulletin you will print on the printer about 200 copies. It will give the chance to capture your initial subscribers, and some copies you free of charge extend with a view of advertising.
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