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Construction firms. For production sales in the national market through channelsWholesale trade factory sales departments were necessary, is frequent with the territorial
Offices, warehouses, and sometimes and repair plots. Besides, was
Activity on granting of the information to consumers is centralised: after all
Wholesalers or dealers are seldom capable so cheaply, as manufacturers, To prepare and extend catalogues, instructions, manuals on repair and To service. Advertisements can appear in local editions from the face
The dealer or the wholesaler, but costs were reduced to advertising preparation, when
Factories (or their advertising agencies) incurred rendering of this service To wholesalers. Costs on the national advertising companies also should
To lay down on manufacturers as any wholesaler does not possess for this purpose
The necessary financial interest. Despite all importance of such activity, integration of production and
Has not been sold it is finished. The enterprises with production quantity production
Continued to use wholesale and retail dealers as final links in
Sales chains. Exceptions were rare, though some of them are rather impressive.
To ultimate consumers sold the products oil refining The industry. From time to time manufacturers resorted to the same practice
Vacuum cleaners, sewing-machines and other kinds of production. Some manufacturers
Got own territorial warehouses directly to supply Retail dealers. Sometimes own systems of wholesale sales covered all
The national market, sometimes only a part of this market, and for some regions
Services of local wholesalers were used. Many manufacturers of the mass Production created own export organisations. In practice The infinite quantity of combinations and combinations, but on it was used To part it is sold the end user - there, then and in such quantities, which
Are most convenient for the consumer - it appeared easier and more cheaply, if it
Manufacturers, and independent wholesalers and retail dealers attended not. It is sold directly to end users mostly it was carried out then, When the customer purchased in enough considerable quantity to deal with it Directly. Manufacturers of the investment here can serve one of examples
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